Announcement regarding the establishment of the new Account Planning Department

Date
2025.11.6

As of November 1, 2025, we have newly established the Account Planning Department.

The Account Planning Department has been created as a central planning function responsible for delivering end-to-end planning services, from identifying client challenges to developing proposals and designing strategies. Moving beyond our traditional commissioned project model, the department aims to generate proactive, proposal-driven and co-creative projects in collaboration with our clients.

Within this division, we will combine the production expertise and creative capabilities that DNA has cultivated over the years to take on the challenge of creating new value for corporations, local governments, and events. In addition, to support the development of our employees' skills, we will implement educational programs such as the "Planners School," further strengthening planning capabilities both internally and externally.

Executive Managing Director, Akihiko Yoshimi